1. One District One Product (ODOP) aims to identify, brand and promote one distinctive product from each district of Madhya Pradesh.
2. The scheme promotes local entrepreneurship, agro-processing, value addition and export potential.
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One District One Product (ODOP) and India’s Local Economic Transformation
1. One District One Product (ODOP) began in Uttar Pradesh in 2018, where Moradabad brassware was selected as a district signature product under a state-led economic initiative.
2. As of December 2025, ODOP had been adopted nationally and scaled to over 770 districts, extending its reach to millions of artisans, entrepreneurs, farmers, and producers.
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